About Me

I'm SHASHANK PANJETI, a multidisciplinary designer based in Vancouver. I'm passionate about creating meaningful digital experiences. With a background in architecture and a love for technology, I bring a unique perspective to every project.
My work spans across UX/UI design, architectural visualization, interior design, 3D modeling, and photography. I believe in the power of good design to solve complex problems and create positive impact.
Skills & Expertise
Design
UI/UX DesignDesign SystemsUser ResearchPrototyping
Design Tools
FigmaAdobe PhotoshopAdobe IllustratorAfter Effects
Architecture & 3D
AutoCADBlenderRevitRhinoSketchUpV-Ray
Creative
PhotographyArchitecture Scale ModellingSketching
Experience
Product Designer (UX/UI)
Sept 2024 - PresentPieoneers Software Inc.
- Designed end-to-end UX flows and high-fidelity Figma prototypes for 3+ client-facing web and mobile applications across healthcare, logistics, and retail - conducting moderated usability testing via Hotjar and UserTesting that improved average task completion rates by 30% and reduced post-launch support tickets by 28%.
- Developed and maintained a scalable Figma component library and design system with 120+ WCAG 2.1 AAcompliant components and design tokens, reducing designer-to-developer handoff time by 40% and ensuring visual consistency across all active client engagements.
- Analyzed competitive UX landscape and facilitated discovery workshops across 4 engagements, delivering prioritized redesign roadmaps adopted into Agile product backlogs that contributed directly to securing 2 new client contracts.
- Implemented pixel-accurate design handoff workflows using Zeplin and Storybook in collaboration with front-end engineers, establishing annotation standards that reduced implementation inconsistencies by 45% and accelerated Agile sprint delivery velocity.
UI/UX Designer
Sept 2022 - Aug 2023Zoho Corporation
- Designed user interfaces and interaction flow for Zoho CRM and Zoho Books serving 80M+ global users - creating wireframes, user flows, and high-fidelity Figma prototypes for new dashboard and reporting features that reduced CRM-related support tickets by 30% post-launch.
- Developed persona frameworks and customer journey maps from 50+ stakeholder interviews, aligning product design with real-world SMB and enterprise workflows and reducing feature abandonment rates by 20%.
- Implemented responsive, mobile-first design specifications across 5 Zoho product modules using Figma and Adobe XD, improving mobile session duration by 25% and reducing bounce rate by 18% within 3 months of release.
- Optimized onboarding UI flows and empty-state patterns for Zoho Books, improving feature discoverability scores by 33% and reducing first-week customer support contact rates by 22%.
Intern Architect
Oct 2021 - Aug 2022SEP Architects, Hyderabad, India
- Led pre-design research - including site analysis, case studies, and material exploration - to deliver user-centered design solutions aligned with client requirements and project context, supporting informed decision-making and reducing design revision cycles by 25% across 5+ residential and commercial projects.
- Designed and developed detailed architectural drawings and 3D visual models using AutoCAD, Revit, and SketchUp for 5+ projects, enabling early client visualization that streamlined structured design review processes and cut revision rounds by 25%.
- Collaborated with senior architects and civil engineers to translate complex client briefs into buildable design solutions, applying spatial reasoning and systems-thinking methodologies now directly applied to UX information architecture and user flow design.
- Developed client-facing presentation decks and structured design documentation for 3 project pitches, improving stakeholder sign-off speed by 30% through clear visual communication and narrative-driven design storytelling.
Education
Langara College
2023 - 2025Web and Mobile App Design
Sri Venkateshwara College of Architecture
2017 - 2022Bachelor of Architecture